A Production Story for Kingpins Show
Kipaş Denim once again showcased its strong production infrastructure at this year’s Kingpins Show. Prior to the event, as Star İstanbul, we created exclusive studio photo and video production content that reflected the brand’s innovative vision and sustainable manufacturing approach, displayed across all digital platforms.
How Should Visual Content Be Produced for Trade Shows?
To stand out at trade shows, visual content must be simple, distinctive, and aligned with the brand’s identity. For Kipaş Denim at Kingpins Show, we emphasized industrial details by combining natural lighting with the event’s dynamic atmosphere. Each frame brought together Kipaş Denim’s production strength, quality standards, and sustainability focus with a refined visual aesthetic.
How Should Social Media Shoots Be Conducted?
Social media content should capture attention before the fair and encourage potential visitors to explore the brand’s booth. Therefore, the shoots featured spontaneous moments, authentic interactions, and denim-focused brand details. Both vertical and horizontal video productions were created to supply content for social media channels and in-fair screens. After the event, customer engagement clips, interviews, and highlight reels were edited into short promotional videos, offering followers a concise fair recap.
How Should a Corporate Profile Be Reflected?
A brand’s corporate profile is built upon a consistent visual language and a clear message. For Kipaş Denim, we maintained this consistency across all promotional films and product photography. The customized shooting concept, color palette, framing, and lighting choices reinforced the brand’s strong, innovative, and trustworthy image. As a result, the production services contributed to a cohesive and sustainable corporate presence.
As Star İstanbul Advertising Agency, we take pride in portraying Kipaş Denim’s production power and brand value through visual storytelling at the heart of the denim world — the Kingpins Show.
